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How One Email Link Saved 22,000 Hours a Year at a National Nursing University
Most marketing systems don't fail because of big problems. They fail because of small friction. Think of it like a highway with one broken on-ramp. The road itself is fine. The destination is fine. But nobody can get where they're going — and eventually, the whole system backs up. That's exactly what was happening at one of the nation's largest nursing universities. The On-Ramp Was Broken Every eight weeks, nursing students needed to register for their next round of courses.

Ryan Rijken
11 hours ago3 min read
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